Richard Craft has been a valuable resource to me as I’ve worked to build my rental property business. He has been a wealth of information about how to take the guest experience to the next level. His practical advice about the best ways to reach out to guests, including sharing seasonal rate changes, offering return visitor discounts, and remembering special occasions or anniversaries has really allows me to connect with my guest on a new and very personal level. Looking for proof? Ask Richard about his repeat guest percentage rates – they are the envy of the gulf coast!